Two year’s after Joe Way is laid to rest his story continues.

Two years ago Balloons filled the sky above St Mawgan during a touching farewell to a four-year-old boy whose life and happy spirits "confounded the textbooks".

Joe Way, who was born with a rare genetic condition, was labelled a 'miracle boy' after surviving meningitis, a potentially deadly skin reaction, and numerous superbugs as well as complete organ failure. He died two years ago, after a rapid deterioration in health.

His website has been set up to tell his story, raise awareness of his conditions, and to help raise money for the Children’s Hospice South West’s Precious Lives Appeal to build a children’s hospice in Cornwall and supports another 20 charities mainly at the now annual Joe Way paddle for life.

Claire Way said, “As we did last year we have again sent sunflowers to all three wards Joe stayed on as well as HDU, ITU and his consultant Dr Nicki Gilbertson to thank the front line staff for the job they do day in and day out”.

The Paddle for Life started after Lifeguards from Fistral beach held a Joe Way memorial paddle to raise money for charity.

The Newquay event will be on the evening of Thursday 23rd of September 2010.

The rules are that you must paddle some sort of craft or board and raise money for any registered charity. If you would like to enter a new distance or idea just contact us and we will add it to our on line form linked to the event.

Last years paddle had nearly 100 paddlers and 200 spectators and raised £7,000.00. This year team Joe aim to raise over £10,000.00 for over 20 charities. You can sponsor a paddler online or enter the online raffle by donating to your chosen charity and using the Just Giving receipt number to enter the online raffle.

Once again businesses have been generous with world class surfers such as Newquay’s Ben Skinner and California’s Robert August putting in prizes. ITV’s THE BILL actor Ben Richards is also supporting Joe’s Paddle for the second year running.

Little Joe’s banner with his photo and web address has been around the world the equivalent of six times and a global map on his website shows the locations with photos.

The Way family have also helped a young boy from Pakistan receive medical treatment in the UK after five year old Ali was left blind after suffering the same skin reaction as their son.

Support has been given to other SJS suffers around the world online as well fundraising that has benefited local and national charity’s.

The family where also gifted a headstone by a family from Wigan who saw Joe’s story at a holiday park they where staying on. In return Scott Dickinson, Joe’s paddle media and web designer, has built a website for their stone masons business.

Matt, Claire and Finn where also invited by Eddie Farwell, the co-founder of Children’s Hospice Southwest, to attend the start of the building works for the first children’s hospice to be built in Cornwall which the family where thrilled to attend.

Matt Way added, “We are continually amazed at peoples generosity, not just with their donations, but the time they give to do something after reading Joe’s story. That’s all we wanted from his website and we have not been disappointed”.

British ranked number 2 Surfer launches new brand

Tom Butler from Newquay has just launched his new brand www.tbsurfing.com with a new slick website and exciting logo. The website and branding has been part of a partnership between Tom and Joe Way Paddle for life team.

Joe’s website has raised over £82,000 for over 20 charity’s and his story inspired many surfers to help with fundraising including Ben “Skindog” Skinner and Alan Stokes. The whole Butler family have helped over the last two years organizing events and supporting the Way family.

Matt Way Joe’s Dad said “This was a great opportunity to give something back to Tom and support one of Newquay's surfers to develop within the sport he loves. This will also give Joe’s paddle a lot of coverage at all the surf competitions to help bolster this annual event”.

Scott Dickinson from www.scottdickinson.co.uk design who works with Matt and designed Joes paddle website and logo said “This was very exciting to put together and we are really pleased with the logo and flow of Tom’s website, he will be a great ambassador for the Paddle”

Two British Men trek with toddlers inspirational story to the Arctic

Justin Miles and John Wilton-Davies are to walk in -30°C temperatures, from the coast of the Antarctic to the South Pole and back. Never attempted before, if they complete the longest unsupported polar trek in history they will win the ‘title’ for Great Britain in 2010.

Leaving in November 2010, they hope to cover the 2,200km trek in just 77 days, taking everything they need with them with no re-supply or help of any kind. The trek will be undertaken using man-power alone – with nothing to make the trek easier.

John and Justin are hoping to complete The Last Great Challenge expedition to raise a million pounds for its adopted charity the British Heart Foundation. Adding to their already weighty, 180kg sleds, they will also be carrying the Joe Banner, for the Joe Way Appeal. This banner has already travelled over 238,000km, the equivalent of six times around the world. They hope to add to this by carrying Joe’s banner through the duration of the trek to The South Pole, and add to the collection of amazing photographs of the banners’ journeys.

Joe Way's banner is a way of getting his inspirational story promoted around the world whilst giving anyone the opportunity get involved. So far it has travelled all over the world, under the sea and been parachuted out of a plane. Whether you are going on holiday or exploring the arctic, the banner is only 2ft long so it’s easy to travel with. Take a look at where the banner has been so far at www.joeway.info/map

Matt Way Joe’s Dad said “We know the guys have been asked to carry out lots of PR opportunities on their trip so we are very grateful they have decided to take our little boys inspirational story to the far reaches of the earth”.

The Last Great Challenge www.lastgreatchallenge.com is also hoping to assist with the Great Heart Challenge www.lastgreatchallenge.com/greatheartchallenge a national sponsored event and health promotion exercise which will arrive in schools around the UK in 2010.